Fresh Content

Fresh Content

Fresh content is important. Simple statement. But it is. Yet don’t think of content purely in the traditional sense. By that I mean when someone mentions content in the context of a website, most would think of a blog post or some other written type of article....
Free Stuff

Free Stuff

Free stuff, an eye catching title for sure. But before you say, hey this is click bait, let me explain. Today’s post is about the concept of giving material away for free. No charge for your work. To an extent. Free Stuff The model today is give stuff away for...
Free Stuff

Branding Your Business

Branding your business means presenting yourself to the public in all facets of communication. From print to digital and beyond, your message must be clear. It must be articulate and it must be monitored. Branding Your Business What do I mean by being monitored? It...
Promoting Your Website

Promoting Your Website

Congratulations. Your website is launched. Weeks, possibly months of design, tweaking, editing and more are over. You are now open to the world. Open the till. Let the register start ringing. Promoting Your Website Ok, so do tell. What is your plan? How will you go...
Creating A Clear Message

Creating A Clear Message

Regardless of what you are doing, creating a clear message is critical to success.  It must be clear, concise and accurate. It must inspire action. Whether you are a leader in an organization, owner of a small business or a sales person on the road, you need to hone...