What Is Local Search

What Is Local Search

What is local search?  It’s essentially still “search” but more localized. Search based on your location as a user. And it’s insanely cool. Scary cool actually. What Is Local Search? I was on vacation recently in D.C. visiting the museums,...
Are AdWords Expensive And Do They Work?

Are AdWords Expensive And Do They Work?

So you’re asking about AdWords? Or the advertising program, by Google, that allows you to promote your business for specific search terms. And you’re wondering if they’re expensive. Well it depends. What Exactly Are AdWords You may not be aware of...
What Are Meta Descriptions

What Are Meta Descriptions

So what are meta descriptions? And are they really that important? The answer to the last question is yes. As for the first, let’s use an example. What Are Meta Descriptions Everyone wants traffic to their site. And meta descriptions play an insanely important...
Click Through Rates

Click Through Rates

When it comes to improving website traffic, click through rates are something you cannot overlook. Yet many do. Many website owners focus on traffic, yet overlook one simple thing. One simple reality. That just because your website appears in search, does not mean...
Click Through Rates

Improving Search Results

Improving search results is no secret. There is no magic formula or SEO one can do and voila, you are instantly at the top of all search pages. How do I know this? Google told me. Well not me, they told someone. I just happened to read what they said. Improving Search...